A little info first:
- I’m actually referring to all three books in the trilogy.
- I haven’t read the books.
- I don’t intend to read the books. (Just not my type of subject matter.)
- I don’t care about how well/badly they are written.
But let’s think about what 50 Shades of Grey did, besides making the author a millionaire:
They sparked intense debate and still do.
I think any book that makes people talk is a blessing. Anything that makes people read is a blessing. Anything that makes people talk about books is a blessing.
They incited numerous (and I do mean numerous) copycats, both in terms of branding and writing.
The tendency is to copy something that succeeds, which means we get lots and lots of copycats. But is that bad? If one book succeeds, doesn’t that mean there was a hunger for it? That it satisfied an urge we didn’t even know we had? What’s wrong with another hundred/thousand books just like it?
I get amused because people keep proclaiming the vampire craze dead. I don’t think it will ever die, because it speaks to one of our greatest fears: something beautiful that can be deadly, too. Or the duplicity of beauty. Or falling in love only to find yourself in danger. Those fears are all present in vampire – and other paranormal – books.
They made the publisher a fortune.
I’m an avowed capitalist. I’m also both traditionally published and an indie author, so I like everyone to make money.